Whitining Beyonce....

http://owni.eu/2011/03/12/racism-in-advertising-50-shocking-examples/

I was extremely shocked to see all of these examples of racism in advertising. I really had no clue and maybe I just haven’t been analyzing commercials that deeply to notice it. It is the advertiser’s’ job to make us like a product without making it obvious how they are doing it. I will defiantly be paying more attention to advertisements now when I see them and honestly before this class I really never paid that close attention to these types of ads, well, all ads in general that is. I just let the ad do its magical work on me and I buy the stuff. I was interested in what the commenters had to say about the article because I feel like they made some great points.  See the following.

·         shenanigans•

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I have to defend the Australian KFC advertisement: when that story broke here no one knew what the controversy was. The fact the Australian guy was in "an awkward situation" was due to the fact he was the only Australian supporter among West Indian supporters - NOT because they were black and he was white (a series of of ads showed the same guy in different national crowds: UK, India etc). Furthermore fried chicken has no racial overtones here as it does in the US. No one here has ever heard of fried chicken having any racial implications whatsoever. People were simply confused by the fuss and felt, quite rightly I feel, that the US was imposing it’s cultural values on others.

 

             I see a really good point here that people were taking the ad out of context and perceiving it the wrong way that was not intended. I could see people having a problem with it if it was the only ad but it wasn’t. Also, people themselves are being racist concluding that black people like chicken…. Think about it, it could go both ways. I do think that the advertisement industry should be more careful with what they put out there though.

 

 

 

 

                 Also, the whiting Beyoncé thing… that is direct racism… That really made me upset and I think that is just out right uncalled for. That’s all I really have to say about that. But yea, I love Beyoncé’s work, and what a terrible thing to have happened.  

Wind It Up!

 

This ad is about McDonalds Premium Roast Coffee. It is basically saying that people are like windup dolls and the way to get wound up is by drinking their coffee. They are advertising that McDonalds isn't just for kids but that it is for working adults too who need to be woken up. Because, without their coffee we will all hang our heads, drop our paper work, and stand on dangerous ledges. This ad makes us think that it is important that we drink McDonald’s premium roast coffee to wake up or "wind us up."  See my partner's blog, Jaclyn, for a more indepth despcription of this blogs effect on us.  http://babyjacsss.blogspot.com/ titled "McDonald's coffee winds you up."

Conference Groups!

   I thought that the conferences were extremely helpful. I wasn’t really sure what I could do to make my paper better at first but I did go into the conference knowing that something more was needed. I LOVE doing conference work because I feel like its extra eyes to my paper and it really helps me look at my paper in other ways that I wouldn’t have been able to do if someone didn’t open me up to that perspective. The program we used I didn’t not like though. I had to re-upload my paper again because the first time it wasn’t opening so I basically had to create a whole new document on the program and copy and paste all my work and individually download every single picture in to the paper. It was sort of a pain in the butt and the highlighting comment thing didn’t really work and I feel that I would have gotten more out of it if it had worked. But yes, I defiantly liked having the conference group as a source for help because I know exactly what I need to do to make my paper better now.  I also enjoyed writing this paper; it was really fun for me because I LOVE pictures a lot! I am a very visual person.

It's all starting to get to me

I don't know about all of you guys, but I am super tired!!! All the loss of sleep is catching up with me and I can barely stay away during the day. I have never had an issue with studying in my bed ever but here, if I even try, I start to fall asleep, and when it comes to picking between studying and sleeping.... Sleep always seems to win. My eyes seem to be getting heavier and heavier and they burn like crazy!!! I feel like I get enough sleep though, I'm normally in bed for 8 hours but I just can't seem to stay away! I'm sleepy all the time :( I am also starting to get very home sick, it's hard being away from home and I really miss my family!

Also this picture is really cute.... Haha